Learn the best practices and tools to become a product manager. Learned skills such as scrum, user testing, prototyping, A/B testing, UI/UX, etc
577 Ratings | 3975 Enrollments
The demand for Product Management is increasing at an insane rate. More and more companies are finally figuring out how important this discipline and this role is to their success. No wonder, a Product Manager is often called a mini-CEO these days.
But how exactly can one enter this field and excel in the job? There aren't any degrees in Product Management & there are no certifications. Most Product Managers get into the field through luck or connections. That ends here - we'll get you up to date on the skills you need to learn Product Management have the best chance at getting the job you want. There's no more ambiguity to it. We'll show you what you need to know and what you have to do - all taught from a Product Management insider.
You'll learn the skills that make up the entire Product Management job and process: from ideation to market research, to UX wireframing to prototyping, technology, metrics, and finally to building the product with user stories, project management, scoping, and leadership. We even have interviews with real life PMs, Q&A sessions with students, and a comprehensive guide to preparing and interviewing for a Product Management job.
Students aren't required to know anything beforehand - we'll teach you the fundamentals, how to apply them, how to develop into an advanced product manager, and finally how to maximize your chances to get a job as a Product Manager.
Details related to Guaranteed Internship:
i) Why? - We believe acquiring a new skill without working on an actual project is wasteful spending of your time and resources. For your holistic learning experience, both course and internship should be combined.
ii) Who? - Internship is guaranteed by Eckovation to all Eckovation Alumni - those who complete atleast a course with us.
iii) Where? - Internship will be either with Eckovation or one of our partner organisations. You will be able to access internship.eckovation.com once you register for a course with us. Our Internship Portal will feature profiles of our alumni and also list internship opportunities by various organisations where alumni can apply.
iv) How many? - The internship will be related to the skill(s) which you've acquired from Eckovation platform. In case of multiple skills, multiple internship opportunities may be provided.
v) Nature of internship? - The internships will be virtual in nature, i.e., you will be able to work on the internship project from home.
vi) When? - Internship will start only after your course completion in either Summer/December Vacation depending on which comes first. In-semester internships can also be considered on case-by-case basis.
vii) Certificate - A separate internship certificate will be provided at the end of internship period.
Students who enrolled for this course also showed interest in the following courses:
What is a Product?
What is a Product Manager?
Three types of Product Managers
Product Management v/s Project Management
Four Phases of Product Lifecycle
Product Development Process
Lean Product Development
What is "Agile"?
Introduction to Scrum and Kanban
Sizing the Market
Understanding types of Competitors
Finding your Competitors
Understanding Users and Customers and the Difference between them
Qualitative v/s Quantitative Data
Collecting Product Ideas
Identifying 'Real' User Needs
Understanding 'Customer Development'
Types of Interviews
How to find interviewees?
Do's and Dont's in Interviews
Good Questions v/s Bad Questions
Building User Personas
Understanding MVP (Minimum Viable Product)
MVPs in startups v/s large organisations
Process to run an MVP experiment
Identifying your assumptions
Creating a hypothesis for your MVP
Minimum Criteria for Success (MCS)
Various types of MVP experiments
Finding the right project management tool for you
Documenting requirement specifications: Epics and User Stories
Acceptance Criteria and Acceptance Testing
Feature List and Functionality Specifications
Managing a Sprint
Estimations and Velocity
Why are metrics necessary?
Actionable Metrics v/s Vanity Metrics
Exploratory v/s Reporting Metrics (KPIs)
HEART Metrics Framework
Pirate Metrics Framework
Tools: Google Analytics
Tools: Google Bigquery
Tools: Google Datastudio
Understanding Front End, Back End and Tech Stacks
Webview v/s Native in mobile applications
Software Release Cycles
General Communication Skills
Working with Engineers
Working with Designers
Working with Marketing Team
Working with Executives
Handling Crucial Conversations
Getting relevant experience
Building portfolio with a side project
Self Branding as a PM
Building a Resume
Where to look for a job