Learn the best practices and tools to become a product manager. Learned skills such as scrum, user testing, prototyping, A/B testing, UI/UX, etc
Video Lectures, Assessment Quizzes and Reading Materials
Case Studies and Practical Assignments
Certificate of Completion
Interviews of Successful Product Managers and Mentorship to get a job as Product Manager
Understand the varying roles of a Product Manager, the Product Lifecycle and how it applies to every product
Understand the process of Customer Development and how it relates to being a Product Manager
Run a variety of MVP experiments, such as pitch experiments, redirects, shadow buttons, and more
Understand the nuts and bolts of Product Development and the necessary Project Management to get things done by coordinating between Marketing, Design and Technology teams
The demand for Product Management is increasing at an insane rate. More and more companies are finally figuring out how important this discipline and this role is to their success. No wonder, a Product Manager is often called a mini-CEO these days.
But how exactly can one enter this field and excel in the job? There aren't any degrees in Product Management & there are no certifications. Most Product Managers get into the field through luck or connections. That ends here - we'll get you up to date on the skills you need to learn Product Management have the best chance at getting the job you want. There's no more ambiguity to it. We'll show you what you need to know and what you have to do - all taught from a Product Management Insider.
You'll learn the skills that make up the entire Product Management job and process: from ideation to market research, to UX wireframing to prototyping, technology, metrics, and finally to building the product with user stories, project management, scoping, and leadership. We even have interviews with real-life PMs, Q&A sessions with students, and a comprehensive guide to preparing and interviewing for a Product Management job.
Students aren't required to know anything beforehand - we'll teach you the fundamentals, how to apply them, how to develop into an advanced product manager, and finally how to maximize your chances to get a job as a Product Manager.
Details related of Placement Assistance:
Students who enrolled for this course also showed interest in the following courses:
i) Data Science Professional Program
Expectations
Hard Skills
Soft Skills
Project vs Product
B2C vs B2B
Phases of Product Development
Phases of Product Lifecycle with examples
Product development process
Lean Product Dveleopment
Agile
Scrum
Kanban
Waterfall
Examples/ case studies
Porter's Five Forces
Environment analysis
Market sizing
Competitive analysis
Product adoption lifecycle
Users vs Customers
Surveys and user interviews
Plan
Contextual inquiry
Analysing user feedback
Personas
User Journey Maps
Affinity Maps
Basics of design
Conceptual, interaction and visual design
Information architecture
Design sprint
Create paper prototypes
Create wireframes
High fidelity prototypes with mockups
Purposes of usability testing
Components of usability testing
Conducting a usability test
Understanding Minimum Viable Product (MVP)
Build-Measure-Learn framework
Identifying riskiest assumptions in your MVP
Agile methodology
Scrum product development
Sprint planning
Writing effective product requirements
Creating a product roadmap
Creating a sprint backlog, a product backlog and user stories
Building a product requirement document (PRD)
Application of CI/CD (continuous integration and continuous deployment)
DevOps
Release management
Identify business goals and corresponding metrics such as revenue and traffic metrics
Framework for prioritization of metrics
Perform A/B testing
Segmentation and funnel analysis
Perform Multivariate testing and Cohort analysis
Calculating customer lifetime value
Acquisition growth hacking
App store optimization
Activation growth hacking
Conversion rate optimization
Retention growth hacking
Referral growth hacking
Revenue growth hacking
Engagement and monetization models
Leadership styles and interaction with teams and stakeholders
Leading without authority
Resource optimization and becoming a product leader
Database and APIs
Tech Stack
Version control systems
Writing code
Mobile first development
Product Launch
Product Updates/Growth
This course has been taught by IIT Alumni working with Eckovation. We do not have any collaboration with any IIT for this course.
You can make the due payment via netbanking, debit cards, credit cards or online wallet.
Cash payment facility is not available. Only online transactions are accepted.
The course contains on-demand recorded lectures run on a batch basis. You can access all the videos as soon as you have completed your payment for the course.
All the courses have mentors in it to help the students clear doubts and have smooth learning. The mentors will be only available in a course for the duration of the batch and not after the batch is over. The access to the videos and assignments will remain with the user indefinitely.
You can directly click on the Enrol Now button given above to start the enrolment process.
The payment for the course can be made through Credit Card, Debit Card, Net Banking. One can either complete the process with direct on-time payment or with equal monthly instalments.
Seat booking or token amount is a non-refundable amount to be paid to book your slot in the batch so that you can pay the total fee on later due date and not worry about missing the batch seat, which are on first come first serve basis.
Once the enrolment is done, you will receive an email from Eckovation stating all the directions of how to proceed further and what to expect before and during the course.
If you do not wish to continue the course you can ask for a refund within 7days of payment or commencement of the course, whichever is later. For Instalments, once the refund deadline is over, there won’t be any refunds, including future pending EMIs.
The course lectures will be for 8 months. You will have 2 months duration after that to submit your final project for evaluation.
The placement assistance will be provided to the students who successfully complete the course. We will help you build your resume as per the course's job profile, take mock interview sessions and get you interviews in various companies.